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Dental Articles on Occlusion, Centric Relation, Restorative Dentistry & More
Posted by: Dr. Michael Verber
In his book, The Personal MBA, Josh Kaufman talks about five components that make up every business. And one of those components is sales.
I think as professionals, dentists are sometimes uncomfortable with the idea of selling treatment. But what we have to understand is that it is our responsibility to get our patients to invest in their health.
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